Researching and analyse the weekend supplements

UK

Print

You Magazine – The Daily Mail

• colour is used to enhance the mood of the clothing be feminin
• lots of movement within the images to give them life
• contrasting coloured backgrounds or colours on opposite sides of the colour spectrum to bring forward the clothing
• highlighed light on and around the clothing to make it a focal point of the image
• models are places in the centre or where the focal point of the image is is around the centre of the image to avoid the bleed and also the binding point of the magazine.

Notable photographers

• Rachael Smith

Attitude Magazine

• Very simple clean backgrounds to make sure the main foucs is the clothing
• interesting shaped movements in the clothing to show the way they fit and their movement
• alternative ways to wear them that might to be so strightforward to wear them like
• black and white takes away from the colour and makes the audiecne look more at the texture of the clothing
• contrast in light between the bacground and the clothing and model to make the clothing and model stand out.
• models are places in the centre or where the focal point of the image is is around the centre of the image to avoid the bleed and also the binding point of the magazine.

Notable Photographers:

• Benjamine Whitley
• Greg Vaughan

Online – Computer

• No need to worry about the bleeds of any part of the page as there aren’t any
• Think about weblinks and how it can be linked to the shop that it is from
• possibly think about where the adverts are on the page? – left and right of the page and the impact that that might have on the images
• are the side adverts moving? –  this might take away from the image and therefore it is important to make image engaging.

Notable photographer:

• Saint Yvy

Online – Tablet and Smart Phone

Things to consider:

• Which way that the electronic device is turned will effect how the image looks
• many of the stage the same scale, but just have more of a side white colour which is the background colour to the magazine.
• Think about colour clash that there might be with the elements of the electronic device – eg. the grey colour that apple use and the shade of black that they use. You do not want the image to fall away and be lost in the viewing format colours.