Breaking down the breif – The Boss & Boardroom

Things to consider

  1. What is meant by ‘corporate’? – relating to a large company or group
  2. What is meant by, ‘a portrait’? – a painting, drawing, photograph, or engraving of a person, especially one depicting only the face or head and shoulders
  3. What is meant by an ‘environmental portrait’? – An environmental portrait is a portrait executed in the subject’s usual environment, such as in their home or workplace, and typically illuminates the subject’s life and surroundings. The term is most frequently used of a genre of photography.Does Richard Branson wear a suit & tie? –  no and many comanies dont. After speaking to a friend who works for a big indepentant business he said this:

    “Was actually thinking about your corporate photo brief today (shows how much work I have on atm) the point about what Richard Branson wears actually brought something to mind. My uncle works in property and wears trainers and no tie, in fact he hates ties and thinks they’re not professional nor necessary. Very different to the city world of finance where i was berated on my first day for wearing brown shoes and a grey suit . Same with new tech unicorn companies whose owners (FB, Twitter etc) wear jeans and a t-shirt at board meetings. Just some thoughts about what is taken as the ‘norm’ these days, in case your bored out of your mind thinking about it”  – Ben Wilberforce-Ritchie.
    The layout & how the position/size/proportion of picture boxes will impact on your composition as well as the type. – Have through about this through the sketches tat I have made and posted on to this blog showing how I plan to make the compersition.
    This project is designed to explore the expressive use of portable lighting on location to create strong, visual images that have immediate impact. Avoid the cliché shot of person at desk & on phone. – I have chosen a company which is which is very different in that they have their headquarters at a cricket ground the view from the box which is the office is very individual and helps to find the company. The gas cylinder which is a prominent feature of the Oval cricket ground which will be behind in the photographs helps to define the meaning and look of the corporate pictures.
    Be prepared to improvise in order to build your picture – a lot of the time because of the nature of where their office is some of the rooms are use of office meetings also double up as corporate event venues and therefore on the day that I shoot we may have to move around items of furniture what other things because in the room we use it might be set up to something corporate.
    Learn to compose ‘in camera’ – I understand how important it is to make sure the photograph is very well-prepared whilst using the camera thus to reduce the amount of editing and also this makes sure that’s your skills of photography in using the equipment means that it does not have to be adjusted and fixed in postproduction. It is important to take time whilst preparing because it will be difficult and might not even be possible to go back and reshoot so to take the time slightly longer to compose the shops in camera it will mean that I get the photograph I wants I will not have to compromise ones that are so good if I do not take the time.

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